Album cover fun
December 14, 2009 | Tags: album covers, Beko, music, neo-psychadelia, The New Lines
The harpsichord-heavy, neo-psychadelic, always inimitable New Lines called on Prescient Media to design a record cover for a single to be released on the French Beko Digital Single site.
Beko has a pretty spare aesthetic, and had never encountered an artist who wanted its own album cover for a release, but in this, as in all things, The New Lines broke new ground. They wanted something in the spirit of Beko’s hyper-geometric color-bar covers…

…but with a little more life to it. A little more psychadelic flair. And a reference to something either odd or flat-out disturbing. Say, Easter Island. Or the movie Holy Mountain. Or Joseph Goebbels.
Something a little more like:

Or:

Or else:

In the end, Beko insisted on doing it’s own auto-generated color-bar box, but happily for The New Lines, the single didn’t go unnoticed. And that’s the important thing in the end.